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GOFoods Global Kicks Off GO Tour 2012 in 17 North American Cities from Hollywood to Calgary to Promote Company Mission to Feed and Prosper American Families


(PRWEB)

On April 5th oday, Brad Stewart, President of GOFoods Global, the nation’s category creator in premium-quality food reserves and shelf-life nutrition, kicks off the GOFoods mission to feed and prosper American families one city at a time with the company?s 100-city GO Tour 2012 event.

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Originating with an announcement to Hollywood celebrities at an Oscars fundraising event in Hollywood, interest in the GOFoods mission to feed and fund American families has escalated to such a point that the company is dedicating the entire year to take its story across North America and reaching every family that wants to participate in this great cause.

?At the GoFoods Global launch in Hollywood, the response was extremely positive, and so many celebrities encouraged us to share the noble mission of feeding and prospering families that we organized GO Tour 2102. Starting today, we?re beginning with the first phase of the tour, which originates at a grassroots level to reach families in over 17 western cities in North America from Dallas to Calgary,? said Brad Stewart. ?This entire year, we invite everyone to come join the GOFoods cause to learn how your family can help make sure meals are served, saved, and shared; GO Tour 2012 will be coming to a location near you, and more locations will continue to be added throughout the year as we complete each phase of the Tour.?

Families interested in sharing the GOFoods mission of feeding and prospering American families can join a GO Tour 2012 event their local city or surrounding area. Event benefits include a complimentary GO Tour sample pack just for attending ($ 45 retail value); new customers who join the company?s wholesale program will have their membership waived ($ 30 value); complimentary 1-week GOFoods food supply with the purchase of special GO Tour product packs, along with free shipping on any product orders. The company will also provide complimentary training for those who want to know more about the health and preparedness benefits of GOFoods and how to help their families prosper. The end of each meeting will also include training on GO Party, the company?s new direct sales model that brings families and friends together in a fun and relaxing atmosphere while providing rewards on every level of party participation.

With GOFoods meals, families everywhere within the United States and Canada are learning how the GoFoods meals can help save them time and money, especially in today’s difficult economy. Although women typically comprise the majority of direct sales opportunities, men have also seized the GOFoods opportunity as a way to improve their quality of life and better manage their family and work commitments. Food is a product that everyone needs, and GOFoods healthy easy-to-prepare meals complete a variety of lifestyles?busy college students needing a faster nutritious meal, mothers looking for a quick dinner option that doesn’t involve fast food, families wanting to purchase long-term storable reserves for the future. GOFoods allows everyone to take control of their future and feed their freedom, physically and financially.

The first phase of GO Tour 2012 started in Jackson Hole, Wyoming. Check the company?s website at http://www.GOTour2012.com to find event locations and join GOFoods President Brad Stewart and the GO Tour 2012 team. Phase 1 events are scheduled in the following cities: Jackson Hole, WY; Pocatello, ID; Logan, UT; Ogden, UT; Salt Lake City, UT; St. George, UT; Provo, UT; Las Vegas, NV; Tucson, AZ; Tempe, AZ; Arlington, TX; Los Angeles, CA; Irvine, CA; San Diego, CA; Calgary, Canada; Orlando, FL; and Atlanta, GA.

“Food is something that has been the center of people’s lives since the beginning of time,” said Mike Casperson, Vice President of Sales & Marketing and GO Tour co-captain. “Our new model provides an opportunity for more people to be a part of GOFoods, which is considered to be one of the most relevant companies in the industry today. Our products are a transfer purchase; instead of eating fast food, you can now enjoy affordable, healthy meals. And our model allows people to take control of their greatest dependency?food. GO Party provides a fun and informal model of inviting friends and family to try these delicious meals?everything from our hearty soups to gourmet entrees, natural snacks and wholesome bakery goods, and refreshing beverages. For once there’s a product that is highly consumable but one that people are proud to store in their basements and garages.”

GO Tour 2012 operates across the entire year in four phases. Phase 1 begins in 17 western cities across North America and sets the foundation for the entire tour. As participation in the tour grows, phase 2 will be a revisit to the same cities with added cities in the Midwest. Phases 3 and 4 include visits to the central and eastern regions of Canada and the United States in addition to the company?s GO Cruise summer incentive trip in the Caribbean. More details and updated tour schedules can be found at http://www.gotour2012.com throughout the year.

About GOFoods Global:

GOFoods’ mission is to feed and prosper the world by serving, saving and sharing relevant, easy-to-prepare meals and beverages for on-the-go-lifestyles that encourage people to eat nutritiously and spend time together, while enjoying natural mouth-watering meals that taste as good today as they will in 25 years. Founded by nationally known food-reserve experts Steve Shenk and Barbara Rossberg with over thirty years of experience, the Utah-based company’s goal is to change the way people look at quick-fix, extended shelf-life, and daily use food in the twenty-first century.





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Ice Cream Manufacturing in Australia Industry Market Research Report Now Updated by IBISWorld

April 30th, 2012 No comments


Melbourne, Australia (PRWEB)

Australia’s sweet tooth has kept the Ice Cream Manufacturing industry in Australia afloat despite rising input prices, changing consumer dietary trends and a slowing economy. There have been dramatic increases in milk and sugar prices in the past five years as well as a fall in production volumes. However, this was partly offset by an increase in average selling prices. The advent and subsequent growth of the health-conscious consumer has required producers to be innovative with their product lines and adapt them to changing consumer trends. According to IBISWorld industry analyst Naren Sivasailam, ?in the five years through 2011-12, industry revenue is estimated to have increased at an annualized 2.5% to total $ 496.8 million, after a slight 1.3% decline during 2011-12.

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The industry’s major players such as Nestle and Unilever are extremely well entrenched in the domestic market and their brands command enviable levels of loyalty. Consequently, the major players have been able to pass on cost increases down the supply chain during times of dramatic input price volatility, such as during 2007-08. As well as a stagnant domestic market, industry exports have fallen over the past five years due to the appreciation of the Australian dollar, weak global demand and transport limitations imposed by the perishable nature of the product. Import growth has been positive in the last three years owing to the volatility in domestic demand and supply conditions that forced producers to resort to overseas markets to source their products.

Over the next five years, IBISWorld expects stability in input prices and a move toward the production of high-margin, premium products that address the trends of health and convenience. Future growth is also tied to innovation and new product development. ?The emphasis on health and nutrition is expected to continue to drive new product choices with an increase in organic, soy, gluten-free and low-fat ice creams,? Sivasailam adds. As global economic conditions improve, strong export growth, particularly within Asian markets, is also expected to drive general industry growth.

The Ice Cream Manufacturing industry in Australia is characterised by a high level of market share concentration. Although the industry has several small-to-medium operators, the majority of its revenue is generated by the major players: Nestle and Unilever Australia. In June 2009, Fonterra exited the industry and decreased industry concentration. Concentration also varies between product segments. Take-home tubs and multi-pack production tends to be heavily dominated by a few foreign-owned firms, such as Nestle, and account for majority of domestic production. Premium and niche ice creams such as gelato, however, are more fragmented and therefore less concentrated.

For more information, visit IBISWorld?s Ice Cream Manufacturing in Australia industry page.

This industry consists of establishments that manufacture ice cream or frozen confectionery.

IBISWorld Industry Report Key Topics

Industry Performance

Executive Summary

Key External Drivers

Current Performance

Industry Outlook

Industry Life Cycle

products & Markets

Supply Chain

products & Services

Major Markets

Globalisation & Trade

Business Locations

Competitive Landscape

Market Share Concentration

Key Success Factors

Cost Structure Benchmarks

Barriers to Entry

Major Companies

Operating Conditions

Capital Intensity

Key Statistics

Industry Data

Annual Change

Key Ratios

About IBISWorld Inc.

Recognised as the nation?s most trusted independent source of industry and market research, IBISWorld offers a comprehensive database of unique information and analysis on every Australian industry. With an extensive online portfolio, valued for its depth and scope, the company equips clients with the insight necessary to make better business decisions. Headquartered in Melbourne, IBISWorld serves a range of business, professional service and government organisations through more than 10 locations worldwide. For more information, visit http://www.ibisworld.com.au





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Dubai Desert Boot Camp Launches First Residential Boot Camp For Women in the UAE

April 28th, 2012 No comments

Dubai, UAE (PRWEB)

There are many “bootcamp” styled fitness camps operating in Dubai, and these have grown popular in the past few years. So news of another bootcamp launching in the UAE seemed nothing out of the ordinary. Uniquely though, this bootcamp is revolutionizing the way military style fitness and weight loss regimes are brought to the Region with its intensive, residential approach coupled with nutritional supervision.

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Transforming Lives

Dubai Desert Boot Camp is the first and only residential military fitness style program on offer in the UAE. Secondly, it is open only to women. Confidentiality is observed with such zeal that the precise camp location remains out of bounds, and the Founder is referred to only as ?X?.

Encouraging, not punishing

The regime is tough and delivers results. Interestingly though, the ethos is not the traditional brutal, mundane and repetitive routine. The atmosphere is built on mutual trust and respect between participants and Instructors ? all of whom are likeable, jovial ex British Armed Forces personnel. These men know how to run a tight ship and get the best results, and strike a well judged balancing act to exert enough direction and focus to their team, coupled with quiet words of encouragement.

The Desert Camp runs a tough, tight schedule to deliver maximum benefits for each individual client, packed with every type of activity imaginable between 5.30am and 7.30pm. Every woman is there for a reason ? some are driven to lose the Dubai Stone that has crept up on them over the past year, some need a week off from work and life pressures to focus on themselves and put a zing back in their stride. Real women, with real challenges who all leave the Desert Boot Camp fitter, happier, healthier, and markedly so.

Every client’s stay is top secret. Classified. Need to know basis.

Much of the Desert Camp is top secret. Even participants, who tend to return two to three times per year, are asked not to divulge too many secrets about their life-changing experiences to other new participants. Each program runs weekly and clients can join them consecutively if they wish to lose a lot of weight or get very fit.

Every day is different, every participant is unique

Aside from the expected physical challenges, ranging from circuit training army style to yoga and stretching, every day is different. Constant movement is key, with every ability level seamlessly included. Held in the outstanding natural beauty of the United Arab Emirates, the area?s stunning contours are put to use for hiking, mountain biking, orienteering, survival skills and river crossing. Confidence is built daily with ever increasing physical conditioning improving, as well as instruction in self defense, healthy living and of course diet and nutrition.

nutrition is a key element and every detail is paid to providing beautifully presented, tasty yet calorie controlled healthy food. Education is provided on nutrition and diet ? as part of the overall lifestyle changes the Desert Camp is seeking to instill and empower their participants with when the time comes to leave.

Focus and Seclusion

No mobile phones, no Internet. No one at the Camp cares about the latest manicure or blow dry or what clients are wearing. It?s a holistic approach encouraging women to take charge of their lives, live healthier, longer, safer and most of all, happier. And the best way that has been found to date is with a full immersion, away from usual routines and lifestyle to jump start clients into a revised routine, full of energy and ready to embrace a healthier lifestyle.



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